BTA2228 - Future Trends Insights

Description

VisitBritain is the national tourist board for Britain, with a role of boosting Britain’s appeal as a tourism destination, improving its ranking in the eyes of international leisure and business travellers and growing the value of the tourism economy by working in partnership with the industry and delivering inspirational marketing campaigns, driving visits and spend across the nations and regions of Britain. VisitBritain, in conjunction with VisitEngland (whose remit is primarily marketing England to domestic audiences and for improving England’s tourism product), and which together comprise the British Tourist Authority, are procuring an ongoing subscription for future trends insights. We have an ongoing requirement to (a) understand our audiences – present and future/potential visitors to Britain and (b) ensure that our insights and our decision making are forward-looking. Forward-looking insights are critical to VisitBritain

Key facts

Procedure

Below threshold - open competition

Lots

1

Contact

Procurement

procurement@visitbritain.org

Contract period

6 Dec 2026 → 5 Dec 2027

Value incl. VAT

£135k

Category

services

Awarded suppliers

• Foresight Factory International Limited · GB-PPON-PLDX-7613-YZQZ · UKI43, GB