DED-Master Customer Record Scotland's Unified Data Platform

Description

Since 2021 the Business Support Partnership (BSP) led by the Scottish Government has been exploring how data can better support a coordinated, insight-driven approach to economic development and business support across Scotland. Through this work the partnership has successfully developed a proof-of-concept data platform demonstrating the potential to bring together insights from across organisations and be a single, trusted and authoritative view of business operating across Scotland.This contract represents an important opportunity to build on that foundational work and move towards a fully realised Master Customer Record (MCR) A platform with strategic national capability that will enhance how public sector organisations understand, engage with and support businesses as well as supporting strategic economic outcomes. The Master Customer Record will be a unified data platform bringing together key data sets to create a holistic view of businesses in Scotland. It is a critical enabler for understanding what public funding is spent supporting businesses, where it is spent and how. It will offer a 360 view of businesses and publicly funded business support provision in Scotland.

Key facts

Procedure

Open procedure

Framework agreement

Yes — a framework or dynamic purchasing system, not a single contract

Lots

1

Contact

chrissie.stark@gov.scot

Category

services

Awarded suppliers

• Bright Digital Marketing Ltd (T/A Bright Signals)